Messy downloads, sorted
Load UN downloads or customs extracts as they are. Missing leading zeros are restored, summary rows stay out of your totals, and anything unmatched is flagged with a clear reason.
HS Route Atlas · from Ontinai
See where your trade really goes.
Bring the customs extracts and UN downloads you already have. Route Atlas cleans them up, gives every code a plain-English name, and turns them into flows, maps and dashboards. Then test what happens if a route closes, such as the Strait of Hormuz. It runs entirely in your browser, so your data stays on your own machine.
- No install
- No account
- Works offline
- 200 files at once
One file, three stepsExample
1Load and tidy
india_imports_2025.csv
90111→0901.11Coffee, not roastedFixed
48,210 rows · missing zeros restored · totals kept out of your sums
2Map the flows
Ras Laffan, Qatar
Dahej, India
Passes the Strait of Hormuz
Bypass port: none
3Test a closure
30-day closure, 25% can reroute
$3.0bn blocked
Everything is built in. No extra downloads, no updates to manage
- trade files loaded at once
- 200
- HS codes named in plain English
- 5,824
- ways of describing products
- 25,501
- US tariff lines
- 19,768
- Indian tariff lines
- 15,834
- Indian import and export rules
- 6,649
1HS Route Atlas
How much of your trade depends on one narrow strait?
A large share of the world's oil, gas and fertiliser passes through the Strait of Hormuz. Route Atlas finds every flow in your data that does too, including goods re-exported through Gulf ports. Then ask the question that matters: what if it closed? Use the sliders to see the impact.
Gulf export routesSchematic, not to scale
Routes through the straitPorts outside the strait
Closure simulator
Made-up example: $48.0bn a year of strait-exposed imports for one country, with rerouting adding 12% to the cost of goods sent another way. The real simulator runs on your own curated flows.
- Trade in period
- $3.9bn
- Blocked
- $3.0bn
- Rerouted
- $1.0bn
- Extra rerouting cost
- $118m
See where the money goes
Dashboards, rankings, unit prices and a network graph show which sectors and partners carry your trade, and where you are most concentrated.
Turn a scenario into a story
Animated flow maps and a short, ready-to-share summary with the key figures and sources included. Ready for a briefing note or a board pack.
Why Ontinai
Your industry's rulebook, turned into something you can actually ask.
Every industry runs on codes, standards and rules. Most of that knowledge sits in long documents, legacy spreadsheets and the experience of a few senior people. We turn it into tools that understand what things are, how they connect and which rules apply, so anyone on your team can get a clear, reliable answer.
Today it lives inDocumentsSpreadsheetsExperts' heads
Ontinai engine
So you can askWhat is it?How does it connect?Which rules apply?
- 01
Built on the official rules
We start from the classification systems and standards your industry already agrees on, not from guesses. The engine then works through a question the way your best expert would, only faster, and the same way every time.
- 02
The rules, applied to your own data
Point it at what you already have: product catalogues, records, transactions. Every item gets classified, linked up and checked against the official rules, without anyone doing it by hand.
- 03
Search by what you mean
Once each item is properly identified, a search for "laptop bag" also finds laptop sleeves. Systems that describe the same thing in different ways can be connected, whether that's two teams in one office or two companies after a merger.
- 04
No guesswork
Ask the same question twice and you get the same answer twice, along with the exact rule it came from. Nothing is invented, results don't drift over time, and there's no model to retrain.
- 05
Private by default
Each tool is a single file that opens in your browser. Nothing to install, no sign-up, and it works with the internet switched off. Your data never leaves your machine, because there's nowhere for it to go.
- 06
Proven in global trade first
We started with trade because the rules are complex and the stakes are high. HS Route Atlas shows where goods travel and where they're exposed, and the HS Ontology Engine makes sure each one carries the right tariff code. Pharma is next, and the same approach works for any industry with a complex rulebook.
Your rules. Your data. Straight answers.
Sound familiar?
Someone needs a number by end of day, and the data isn't ready.
A customs extract with codes missing their leading zeros. A UN download with totals mixed in among the real rows. And a question from leadership: how much of this comes through Hormuz? Route Atlas turns that into minutes of work, not a week in spreadsheets.
Fix the codes by hand, strip out the totals, rebuild the pivot, guess at routes. Then start again when the next file arrives.
Load the file and it is cleaned automatically. See where the trade goes, how much depends on one strait, and what a closure would cost.
Pair it with the Engine
Route Atlas shows where it goes. The Engine tells you what it is.
Route Atlas works on its own. Add the HS Ontology Engine when you also need to classify products from a plain description. Both speak the same HS 2022 language, so a code from one means exactly the same thing in the other.
The main tool · for reading trade data
HS Route Atlas
"What's in this spreadsheet, and where does it travel?"
Load the trade files you already have. Every code gets a plain-English name, and you can map where it goes and test what a closed strait would cost.
- Curate 200 files
- Summary dashboard
- Network graph
- Trade-flow map
- Closure simulator
- Shareable story
The companion · for classifying goods
HS Ontology Engine
"I know the product. What's the code, and why?"
Type it the way you'd say it to a colleague. You get the right code, the reasoning, and US and Indian duty details on one card.
- Search in plain words
- Classify step by step
- Compare two codes
- Batch a catalogue
- US and India duty
- Audit-ready export
Even better together
For example, a new supplier sends a product list on Monday. Here's how the week can run.
- EngineDescribePaste the list, or type "frozen beef livers" the way you'd say it.
- EngineClassifyEvery item gets its code and the reason it belongs there.
- AtlasCurateLoad your trade files and every row is identified and named.
- AtlasStress-testSee which goods rely on one sea lane, and what a closure would cost.
2HS Ontology Engine · the companion
Two codes that look the same? Line them up.
Knitted or woven. It sounds like a detail, but it moves a men's cotton shirt into a different chapter. Pin both codes and the tool fades everything else out, so you can see exactly where they split. It's also a clear way to explain a code to a client, a new colleague or an auditor.
Knitted cotton · 6105.10Woven cotton · 6205.20
Like having an expert beside you
Not sure? Answer a few questions.
Classify asks what an experienced colleague would ask. What is it? What's it made of? How is it made? Each answer cuts the list down, and it never asks something that doesn't matter. Try it with a cotton T-shirt.
Possible codes
5,824
6109.10
T-shirts, singlets and vests, knitted, of cotton
Simplified example. In the tool, the count updates live as you answer.
Matched 82%Flagged 14%Unclear 4%
A catalogue in a few minutes
Upload the spreadsheet and point to the description column. Most rows are classified automatically. The tricky ones wait for you, and if the tool isn't sure, it says so instead of guessing.
"laptop sleeve" × 374202.12
Fix it once, fixed everywhere
Thirty-seven rows that all say "laptop sleeve"? Sort one and the other thirty-six follow. No more correcting the same item again and again.
Ready when the auditor calls
Export every code with its reasoning and the date it was decided. Months later, you can still show your working.
Who it's for
For the person everyone asks about trade.
If leadership asks what a closure would mean, or colleagues come to you with a quick question about a code, these tools are built for you.
Ministries, banks, insurers
"What would a one-month closure cost us?"
Put a number on the risk, then hand the affected flows to your risk team as a spreadsheet.
Atlas
Trade analysts and economists
"Which partners buy which product groups?"
Curate a year of figures in one pass and turn customs codes into industry numbers.
AtlasEngine
Researchers and journalists
"Can I publish an explainer by this afternoon?"
The Story tool drafts it from your scenario, with the figures and sources in place.
Atlas
Traders and importers
"What's the code, and are my goods stuck behind one strait?"
Classify in your own words, then check which shipments have no alternative route.
AtlasEngine
Customs brokers
"What's the duty, and are there restrictions?"
US and Indian duty rates and import rules side by side, with every client kept separate.
Engine
Trainers and auditors
"Why does it sit here and not there?"
Show exactly how a classification was reached, not just what it was.
Engine
How it runs
Your data never leaves your laptop.
Route Atlas is a single file that opens in your browser like any web page. No server, no sign-up and no IT project. It works offline, even on a plane, and your trade files stay exactly where they are. The Engine works the same way.
No installNo accountWorks offlineSaves as you go
One note: duty rates and rules are taken at a fixed date, not updated live. If an exact current rate matters, check it against the official schedule.
Try Route Atlas on your own data.
Tell us which trade flows you're looking at or what you need to answer. We'll send Route Atlas with a practice dataset, plus the Engine if you need classification, and you can be up and running in about ten minutes.
Thank you, we have your request.
We'll be in touch shortly with Route Atlas and a practice dataset.
Prefer email?
info@ontinai.com